International SEO Services
Reach customers in more than one country or language. International and multilingual SEO by Shift, from our offices in Sydney and Beirut.
What Is International SEO?
International SEO is the process of optimizing your website so that search engines show the right version of your pages to the right audience in each country and language. It covers market and keyword research for each country, language and regional targeting, site structure, and content that fits how people search locally.
What We Do
- Market and keyword research for each country and language, because people in different markets search differently.
- Site structure advice: subfolders (example.com/au/) keep all your authority on one domain but give the weakest country signal; subdomains (au.example.com) allow cleaner country targeting but split authority; country domains (example.com.au) send the strongest local signal but cost more to build and maintain. We recommend the structure that fits your markets and budget before any build or migration.
- Hreflang setup: correct language and region tags so search engines serve the right page to the right visitor and avoid duplicate-content confusion.
- Multilingual content: pages written for each audience, not just machine-translated copies.
- Local signals: local business information, Google Business Profile and citations where relevant, and links from regional sites.
- Technical checks: speed, indexing and structured data across all language versions. See technical SEO.
Working from Sydney and Beirut, Serving Clients Worldwide
Our team has a presence in Sydney, Australia and Hamra, Beirut, Lebanon, and works online with clients in many countries. We have delivered projects for clients in Australia, Canada, Europe and the Arabian Gulf, including websites in German, French and English. See examples in our portfolio.
International SEO is part of our SEO services. SEO projects run on a minimum six-month contract, and we quote the price after you contact us. See our SEO plans.